NORDIKO


UI + ID
-
2016



DESIGNED FOR NORDIKO, THE CLIENT NEEDED A BENCH FOR THEIR NEW FURNITURE LINE. THE BRIEF WAS TO DESIGN A CONTEMPORARY BENCH THAT WOULD HAVE DUAL FUNCTION: SEATING AND BEING ABLE TO STORE AND DISPLAY BOOKS.


THE DESIGN LANGUAGE IS INSPIRED BY THE FIRST LETTER OF THE COMPANY NAME: NORDIKO.










I  DESIGNED THEIR LANDING PAGE. A SIMPLE GRID WAS USED TO MAXIMIZE PHOTOGRAPHY WHILE STILL KEEPING THEIR EUROPEAN BACKGROUND WITH THE USE OF TYPOGRAPHY.

A RESPONSIVE GRID WAS EMPLOYED TO ACCOMMODATE DIFFERENT TYPES OF DEVICES.





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PHILOSOPHY



“TO DESIGN IS TO DEVISE COURSES OF ACTION, AIMED AT CHANGING EXISTING SITUATIONS, INTO PREFERRED ONES”, A QUOTE BY HERBERT SIMON.


I TRULY BELIEVE THAT BY COMPOSING A COURSE OF ACTION THAT IS MORE NATURAL, YOU ARE ABLE TO CREATE A MORE FUNCTIONAL AND BEAUTIFUL DESIGN. IN EFFECT, FORM FOLLOWS FUNCTION AND FUNCTION FOLLOWS USER.







UX / UI

FOCUS ON THE END-TO-END JOURNEY BETWEEN USER AND EVERYDAY PRODUCTS. COMBINING ASPECTS OF PSYCHOLOGY, MARKET RESEARCH, DESIGN, AND TECHNOLOGY, TO CREATE PRODUCTS AND SERVICES, SUCH AS WEBSITES, APPS.

3D

FROM 3D MODELING TO 3D PRINTING, BRING A CONCEPT AND A IDEATION TO LIFE BY TESTING IT OUT IN THE REAL WORLD.



ID

CLASSICALLY TRAINED IN INDUSTRIAL DESIGN, THE GOAL IS TO FOCUS ON THE METHODOLOGY AND THE WHYS RATHER THAN JUMP INTO AN END SOLUTION AND PRODUCT.